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SPECIALIST-LED SEARCH MARKETING AGENCY
Helping You Get Seen in Search
The search specialist marketing agency you can trust
At Search Mad, search marketing is what we do. We're a dedicated marketing agency based in Lincoln, offering a range of search-focused marketing services, helping UK businesses get seen in search. Whether you’ve been burned by a bad experience or are looking to hit the ground running with the right partner, we’re specialists you can trust.
We work hard to deliver consistently good results, with search strategies that focus beyond just driving more traffic. Through organic, paid, or a balanced mix of both, we’ll help you rise above the competition and stand-out for relevant searches.
Our core services
PPC (paid search)
We create and manage compelling campaigns that work to increase your search visibility quickly, strictly for valuable, relevant searches. Alongside organic or standalone, we've got you covered.
SEO (organic search)
The backbone of Search Mad, search engine optimisation (SEO). Whatever you’re goal, we’re professionals you can trust to help increase your organic search visibility properly.
Search specialists, not generalists
As search specialists, we don't spread ourselves thin. We specialise in search and search only, equipped with the SEO and PPC expertise to deliver results that won’t leave you disappointed.
Born out of frustration with search marketing being done badly, we position ourselves differently, as a search marketing agency, for a reason. Choosing Search Mad, you can invest in search with confidence.
Search success we've delivered
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Where others fail, we deliver
Balanced Approach
Search marketing isn't just about search engines, but users. Behind all our work, we take a balanced approach that aims to bring as much value as possible to both.
Transparency & Exclusivity
Every step of the way, we'll provide you with complete transparency into our efforts. We guarantee you our exclusivity, so won't work with your competitors.
Quality Service, Fair Price
We aim to provide you with the best search marketing at a fair price. With us, there's no guesswork - we quote for what's needed, working hard to do so within your budget.
Behind Search Mad
Alfie Madden is an experienced search marketing specialist who lives and breathes all things search. He's worked across SEO and PPC with businesses of all shapes and sizes, from local independents to UK-wide franchise models.
Through Search Mad, Alfie delivers search marketing that's clear, honest, and built around you. More personal than your typical agency, but with the capacity to support as much, or as little, as you need.
"Working with SEO providers can be a shot in the dark from our experience. With clear objectives and transparency, Alfie has given us confidence that we're heading in the right direction with our SEO, and so far, results have proved fruitful."
"We've seen genuine traction to our website/business since Alfie's introduction. The power of SEO is impressive when it's done right and I can vouch for Alfie's expertise."
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More than just a search marketing agency
SEO and PPC is just a part of Search Mad. To increase your search visibility, a technically sound website is non-negotiable.
We also offer the specialist design and development of websites, strategically created to stand out as per your brief and align with best SEO practices. Excellent accessibility, complete targeting, quality content - our websites master it all right from the get-go.
Learn about all things search
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Frequently asked questions
Is all search marketing done in-house?
Most of our work is carried out in-house by Alfie, Search Mad's founder. We do, however, work with others where needed, allowing us to deliver scalable, agency-level support. Every one of our marketing strategies is handled in-house, so you can be certain your work is being led by an experienced individual.
For our specialist web design, it's a slightly different story. As search specialists, we work as project managers, coordinating skilled designers and developers rather than handling design and build ourselves.
Can you provide SEO and PPC separately?
Yes, absolutely. Being a search marketing agency doesn't mean we can't support you as just an SEO or PPC agency. We can provide each service separately, or combine the two into a full search marketing strategy to help you increase your visibility from every angle.
Who do offer your marketing services to?
Despite being a Lincoln-based marketing agency, we offer our specialist marketing services to businesses of all shapes and sizes across the UK. A large chunk of our work is with local businesses, but our experience is broad.
From the top of the country to the very bottom, our team has worked with businesses across the nation, including Nottingham, and Peterborough